Saturday, November 22, 2014

Transition.... Again

Seems like transition is just a way of life these days. After we finally completed our 2-year transition from Ecuador to Indiana, the tech center, now called SonSet Solutions, decided to make a transition of its own. I talked about that in the last post. What this means for us is that I am heavily involved in communicating the change and helping our staff communicate the change both internally and externally. Here are some of the things that I have been involved in recently.

SonSet Solutions Web Page
We recently launched a new web site for SonSet Solutions. I am overseeing much of the content that goes on this web site as well as working with a team that decides things like layout, structure, etc. You can see the site by clicking on SonSetSolutions.org. I am also doing a lot of the posting on our Facebook page, which you can follow at Facebook.com/HCJBTech as well as our Twitter feed Twitter.com/HCJBTech. These are all important tools for telling others about the ministry we do.

Whenever a change like this occurs there is a mountain of communication tools, letterheads, forms, etc that also need to change. So our small communications/media team has been invovled in designing the new logo, creating new letterhead, new e-mail addresses and signature blocks, new brochures, new office badges, new signs for the street and doors, new shirts and coffee mugs, and the list keeps growing. I even wrote an official press release for the first time ever.

Practical Gifts Campaign Photo
We did get some time to create a new video a week or so ago. We are in the midst of a fund raising campaign for SonSet Solutions which will help us with some important startup costs as we become our own, independent 501(c)(3) organization. In addtion, SonSet Solutions does a Practical Gifts Campaign every year to raise money for tools and equipment that we use in ministry, but this year is different.... Find out why by watching our video. Click on ...  Practical Gifts Campaign.

I have been having a great time using my skills and experience to help us during this transition. By the end of the year we hope to be mostly through the transition and I will begin to concentrate on video production again. I already have some things brewing on the back burner.

Doug